Volvo is planning to launch new small car, Volvo V40
in Geneva Motor Show next month. Tomas Ernberg, Managing Director,
Volvo Auto India said that there will be two launch globally, one small
car would be launched in india. Small car is necessary to get volumes in
India.
Volvo V40 is expected to be priced at 20-22 lakh in india. Volvo
currently have 3 models in india, S60 [price starting from 24 lakh], S80
[price starting from 32 lakh] and XC60 [price starting from 34 lakh].
However, share of Volvo in Indian luxury cars is very low. Volvo is
expecting 15 percent share in this year, launching cars in this range
will help them gaining market share.
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